Thursday, July 7, 2011
Hope you are doing well. NiCHE is back after a long summer break, back in action, back to business.
We held the first event for the academic year 2010-2012. 'Cine-Teasement' was targeted at welcoming the juniors (Batch 2011-2013) to IMNU the NiCHE way. Cine-Teasement was a fine blend of Cinema and Advertisement. The participants participated in teams of 3, they were supposed to pick a movie and a product at random from our list. The bottom line was to create an concept for an entertaining advertisement for the product chosen using the theme of the movie.
We filtered the participants on the basis of their round 1 performances and 7 teams entered the final round. The top 3 teams were announced and will be given the prizes. Hoping the enthusiasm created by this event gains momentum and we see similar or even better responses for or upcoming events.
On Behalf of NiCHE - The Marketing Club of IMNU,